Branding Project: Fo /U

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Fo/ U is a mockup Middle-level high-street intimate wear brand for menstruators by menstruators. The brand is committed to improving the quality of life for menstruators and ending global period poverty. Fo/ U also believes that intimate wear should empower the wearer to feel confident and beautiful in their skin.

 

This project consists of primary and secondary research along with the marketing strategies and Branding strategies that will be executed in which this idea gets carried out.